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Jun 042012
 

Yet another degrading company-sponsored cup...yay...

Old news I know, but it’s once again annoyed me that the Football League Cup is changing sponsor from Carling to Capital One, a Credit Card company.

The Football League Cup has gone through a tonne of names since its inception:

Period                 Sponsor                                          Name

1960–1982 No main sponsor                Football League Cup
1982–1986 Dairy Crest                                         Milk Cup
1986–1990 Littlewoods                        Littlewoods Challenge Cup
1990–1992 Rumbelows                                 Rumbelows Cup
1992–1998 Coca-Cola                                      Coca-Cola Cup
1998–2003 Worthington’s                         Worthington Cup
2003–2012 Molson Coors                               Carling Cup
                                                                          Mickey Mouse Cup*
                                                                                 Tin Pot Cup*
2012–2016  Capital One                               Capital One Cup

*2008 – Present: Informally known to fans by either of those two names. Both widely accepted names
amongst Premier League fanbases. Rumoured to be re-named ‘Crapital One Cup’,
‘Capital Fuck-Cup’, ‘Two Teams One Cup’ or even the ‘Ballina Cup’.

What kind of sales increase are Capital One expecting to achieve by acting like another faceless corporation – desperate for customers who, if they bothered to realise, are trying to pay off their LAST credit card anyway – plastering their logo all over a trophy, which five of the top six premiership teams don’t care about anymore (unless of course they get knocked out of the FA Cup and Premier League title race where all of a sudden it’s worth-winning again) and in truth, was only established as an excuse to test new floodlights in football stadia??

The name ‘[Insert company] Cup’ doesn’t roll off the tongue properly (say each one out loud without cringing and I’ll buy you a pint) and yet those companies’ ideals behind it remain just as cynical as they’ve always been about customers suddenly dropping everything else to buy their products/services. I even got annoyed when presenters of FA Cup coverage had to say ‘The FA Cup…’ and then add on ‘sponsored by E-ON’ and then later ‘with Budweiser’ (which isn’t that good anyway, so no wonder they were desperate to plaster it over anything and everything they could!).

What sponsors of sports events think we think:
WOW, COOL, SUPER, SMASHIN’, GREAT – Capital One are sponsoring the cup now. I’m going to cancel ALL my other credit cards with MasterCard and Visa just so I can sign up to Capital One. They really do connect to me and speak to me now that they’ve plastered their name all over this cup in football, the sport I love so much and watch so often while drinking my Carling Lager and betting on the score at ESPN‘s sponsor Bet365 [as William Hill‘s odds didn’t come on until about 45 seconds before kick-off and by then it would have been too late!] with the money stored in my Barclays bank account, which I maintain at the bank I drive to using the Ford car sponsoring Sky Sports’ live coverage which will be reported in scoreline form on Sky Sports News, by which time I’ll be back at home, sitting in my armchair watching it while sniffing my armpits which have been sprayed with Sure For Men deodorant!

What we REALLY think:
What an absolute fookin joke this trophy is. Bloody corporate advertising vehicle is all it is now. Go buy advertising space in the paper, on the god-awful banners stuck around the edges of our stadiums or on TV like everyone else. Stop ramming it in our faces when we’re trying to escape into the world of watching the footy, drinking and celebrating in a homoerotic fashion when our team scores. Sod off, sports sponsors and sod off, Capital One! Leave these once credible trophies alone. Invest money in another form of advertising. Or better still, form a company football team and WIN the damn thing. You can then have your company name engraved on it for nothing!

BTW, One isn’t even a capital! It’s a number not a letter. Jeez.

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Jul 252010
 

Today’s Hotspur History Features Tottenham v Leicester City in the 1999 League Cup Final

***Video Below***

The cup was then named the Worthington Cup after taking over sponsorship from Coca-Cola. Below you will find our road to Wembley results, I think it was the year Ginola scored that goal agaisnt Barnsley in the FA Cup quater final.

Round 2, 1st leg: Brentford 2–3 Tottenham Hotspur

Round 2, 2nd leg: Tottenham Hotspur 3–2 Brentford

Round 3: Northampton Town 1–3 Tottenham Hotspur

Round 4: Liverpool 1–3 Tottenham Hotspur

Quarter-final: Tottenham Hotspur 3–1 Manchester United

Semi-final, 1st leg: Tottenham Hotspur 0–0 Wimbledon

Semi-final, 2nd leg: Wimbledon 0–1 Tottenham Hotspur

I just noticed we scored 3 goals in 5 consecutive matches. The final itself would only ever be remembered by us Spurs faithful, it was the sort of match the neutrals would have forgotten a long long time ago. Both teams were cautious but it was Tottenham who edged the match in my opinion and deserved the 1-0 win. Robbie Savage was on the pitch to wind up the Spurs players rather than play football.

If you take a look back at our team, it was a mixture of good players and players I would now call pants. It brings back some great memories of Ginola I have. I was watching this one at home and when Justin Edinburgh got sent off, I like a lot of you suspected the worst, I thought we would be clinging on for dear life and Leicester would take the game to us but nothing really changed. I was braced for extra time and then Iversen went on a great run which resulted in Allan Nielsen scoring the winner deep into injury time, needless to say I creamed my pants and spilt my beer everywhere.

I am too good to you lot, I spent hours making this video for you, just like the West Ham video I couldn’t find any other compilations on the net so this might be unique so feel free to nab yourself a copy and download it at will. Remember the Tottenhamv Sporting game can be seen by joining the forum where I will embed live streams for the match and future Tottenham games, so it will pay off if you join.